De La Rue and Opalux announce the launch of a new security feature


Anti-counterfeiting and security specialist firm De La Rue has launched its first new security feature as part of its partnership with Opalux, a producer of premium first level security features.

The strategic partnership, which was announced last October, has seen the two companies collaborate on joint product development and MyImage is the first in a series of new security features.

Launching at the SDW conference in London today, MyImage, is a unique, highly secure and easy to verify personalisation feature. It is a next generation optically variable feature that uses an individual’s personal data - photograph, date of birth, signature, etc. - to provide maximum security across a wide range of polycarbonate identification documents. A key benefit of this new feature is that the personalisation of the document is done using existing laser engraving personalisation systems. The MyImage feature is jointly developed using Opalux’s innovative OpalPrint Polycarbonate technology.

Ulrich Walter, the Product Managing Director for De La Rue’s Security Features and Identity Portfolio said: “I am delighted that we are today launching our first security feature as part of our exciting collaboration with Opalux. MyImage™ really is space-age technology that is truly world-leading and continues to keep us ahead of the counterfeiters across our full range of identity documents. This is just the beginning of a fantastic partnership and I look forward to launching other exciting new developments in the future.”

Speaking about the launch, Anthony Ling, Vice President of Corporate Development at Opalux said: “This launch is very exciting for us as we have combined our leading edge technology and security features with De La Rue’s integrated portfolio and global reach to create a unique product. By working together, we are creating innovative solutions with our next generation technology and I am excited about the future of our partnership.”

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